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EMPACT not only saves us thousands on direct mail, but we are gaining immediate results within hours, not weeks.

Dave Welch,
President & CVO

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mUrgent Corp. Expands Into Singapore, Malaysia & Thailand

Santa Ana, CA – Aug. 19, 2004 – mUrgent Australasia has named Mike Chan of Vbiztechnologies the exclusive reseller of EMPACT: Email and Wireless Marketing Manager for Singapore, Malaysia and Thailand.

“Chan is currently finalizing a network of resellers and retailers in each of these three fast-growing Asian markets, and we project he will generate at least 5,000 new EMPACT clients,” said Drinkwater, who opened mUrgent’s Pacific Rim office in Brisbane in February, 2004.

Chan’s Vbiztechnologies is a logical marketing fit for mUrgent, Drinkwater explains, because it specializes in providing software and wireless solutions to small companies throughout the region. Chan also has close ties with the Hong Kong and mainland China business community.

While supporting Chan in Asia, Drinkwater is concluding reseller agreements with Sydney's BOSS Software International. BOSS established itself as a leader in the financial services software market in 1996. Since then BOSS has experienced remarkable growth; providing financial architecture to over 7,000 customers worldwide. He has also started negotiations with resellers in South Africa, the United Kingdom and India which he plans to have concluded this Fall. He projects these markets to create tens of thousands of new EMPACT users per year.

Drinkwater has also started negotiations with resellers in South Africa, the United Kingdom and India. He projects these markets to create thousands of new EMPACT clients per year.

EMPACT is a web-based software for creating permission-based email marketing campaigns and managing an opt-in customer database that was developed for small businesses. Typically, these companies do not want to capitalize expensive software and hardware purchases or maintain costly IT staffs.

EMPACT was the first e-marketing software to combine email and wireless marketing into one package. Singapore has grown into one of the biggest regions for SMS usage per capita. Wireless marketing is growing in popularity, but the expense and time involvement can be a clutter for most businesses. EMPACT’s management gives any business in this region the ability to send email and SMS marketing messages directly to their customers in seconds.

About mUrgent

mUrgent Corporation is an e-marketing authority and provider of both self- and full-service email and wireless marketing solutions businesses can rely on to automate more frequent, personalized communication to customers, bringing a higher return on investment. EMPACT: Email and Wireless Marketing Manager, the self-service solution, and Enterprise, mUrgent’s full-service solution, have been used by companies across the U.S., Australia and South East Asia. For more information about mUrgent, visit http://www.murgent.com.

Email marketing is an effective customer retention tool that increases response rates and return on investment while cutting out the cost of print and postage for direct marketing. mUrgent Corporation specializes in both self and full service email marketing solutions for small, medium and enterprise-level organizations.

Self service email marketing with EMPACT enables organizations to build and manage a database of their own customers for permission-based email marketing. Self-service email marketing users can also design, schedule and track their own email marketing campaigns.

Full-service email marketing with mUrgent brings targeting, consistency and relevancy to customer communication. Send custom email marketing campaigns designed by mUrgent. Drive higher sales, gain more sales and meet your bottom line sooner with full-service email marketing from mUrgent.